KENZO Releases Pre-Fall 2024 Campaign Inspired by Space

2024-06-06 // LuxePodium
KENZO launches a new advertising campaign for its Pre-Fall 2024 collection that draws inspiration from the creative director's childhood love for space.

The fashion house KENZO has unveiled its latest advertising campaign for the Pre-Fall 2024 collection. The photoshoot, which took place on the Spanish island of Lanzarote, is inspired by the creative director Nigo's childhood fascination with space, travel, the moon, and science fiction. The photographer behind the campaign is Lengua, who has previously collaborated with brands such as Miu Miu, Y-3, and Dion Lee.

The models showcase a variety of garments including voluminous trousers, t-shirts with prints and crystals, jacket and jeans sets, and bodysuits with metallic sequins, among others. The accessories featured in the campaign include futuristic glasses, flower-shaped earrings, and vintage belts.

This is not the first time KENZO has used unique locations for its advertising campaigns. Previously, they shot the Spring collection campaign in iconic places in Paris such as the Hotel de Soyecourt, which was once the residence of Karl Lagerfeld, the Vivienne street where the brand's headquarters is located, and the Arc de Triomphe.

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