Self-Portrait Launches First Jewellery Collection

2024-07-01 // LuxePodium
Self-Portrait introduces its first jewellery collection, featuring bows, ruffles, hearts, and frills transformed into accessories by creative director Han Chong.

Self-Portrait, known for its feminine and delicate designs, has unveiled its debut jewellery collection. Creative director Han Chong has taken the brand's signature bows, ruffles, hearts, and frills and turned them into stunning accessories for every occasion.

Chong stated, "I want our customers to have exquisite options for any event, tailored to their individuality. For example, our bow earrings come in different proportions, some more eye-catching than others. With a variety of designs, every woman has a choice whether to wear them with lace dresses, denim casuals, or create an evening ensemble."

The primary material used in the collection is brass coated with 18-carat gold and silver. The drop features bow earrings in various sizes, ranging from miniatures to noticeable pieces. Additionally, the collection includes brooches that perfectly complement Self-Portrait dresses.

The new jewellery pieces are already available on the brand's website, with prices ranging from £95 to £180 (approximately 10,000 to 19,000 rubles).

Prior to this launch, Blackpink member Jisoo became the ambassador for Self-Portrait and presented the brand's new collection, appearing in their campaign.